Categories

A sample text widget

Etiam pulvinar consectetur dolor sed malesuada. Ut convallis euismod dolor nec pretium. Nunc ut tristique massa.

Nam sodales mi vitae dolor ullamcorper et vulputate enim accumsan. Morbi orci magna, tincidunt vitae molestie nec, molestie at mi. Nulla nulla lorem, suscipit in posuere in, interdum non magna.

REI: Taking design to new heights

A decade ago I wrote about REI’s retail space in my masters’ thesis. Here’s a nice example of how successful branding strategies evolve.

Right-Brainers unite (and save the world)

The going joke when I was in college was that English majors were destined for a life of poverty. Back then computer science, law, and accounting were the fastest tracks to a secure future. For a quite a while, it proved true.

Not any longer, says Daniel Pink in his book A Whole New Mind: Why Right-Brainers will Rule the Future. Pink argues that the era of left-brain knowledge worker has given way to a new world—one where people with artistic and more holistic perspectives are needed the most.

Continue Reading »